By Anne Landman on June 30, 2010

Reebok Shape-upsThose roly-poly sneakers you are seeing everywhere -- with rounded soles like a rocking chair -- are marketed by manufacturers like Skechers, Reebok, Avia and New Balance with claims that they promote healthy weight loss, improve posture, fight cellulite, reduce knee joint stress and improve the shape of wearers' thighs and buttocks.

By Anne Landman on June 18, 2010

New (left) and old (right) packages of Marlboro LightsThe landmark tobacco legislation President Obama signed last year banned tobacco companies from using descriptors like "light," "ultralight," "low tar" and "mild"

By Anne Landman on May 31, 2010

Sex and the City 2 Thong UnderwearCritics are saying that the new movie Sex and the City 2 may have jumped the shark, if not with it's plot, then with its endless commercial tie-ins, gratuitous product placement and the amount of sheer hype tied to the show.

By Anne Landman on May 03, 2010

Back in July, 2000, British Petroleum launched a high-profile, $200 million public relations ad campaign designed by Ogilvy & Mather to position the company as environmentally-friendly.

By Anne Landman on April 13, 2010

corn ethanolJust as Congress is set to begin debating ethanol-related subsidies, Growth Energy, a lobbying group for the ethanol industry, is starting a $2.5 million, 6-month national television ad campaign aimed at defending ethanol, and portraying it a way to break the country's addiction to foreign oil.

By Anne Landman on March 25, 2010

handsoffThe Democratic National Committee is launching a radio ad campaign co-opting the conservatives' slogan "Hands off My Health Care!" The ads warn voters that the consumer protections conferred upon them in the newly-passed health care reform bill will be stripped away if they vote Republicans into office.

By Anne Landman on March 23, 2010

Lady Gaga with Miracle WhipLady Gaga is raising eyebrows with her latest racy music video, Telephone, but this time it's not because of the overt sexuality, the wacky costumes or even the fact that her co-star is Beyonce'. What's grabbing attention is the video's flagrant product placement.

By Anne Landman on February 09, 2010

A group called the Committee for Truth in Politics (CTP) is running ads in selected states opposing the "Wall Street Reform and Consumer Protection Act," which would overhaul the country's financial sector, more tightly regulate consumer financial products like home mortgages, car loans and credit cards, and help prevent another Wall Street meltdown.



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