"The tentacles of the transnational mediopolies reach deeper into racial and ethnic communities than ever before," warns media analyst and activist Makani Themba-Nixon. "For some, this is a triumph in diversity. Big corporations reaching consumers of color is something they say we should celebrate. However, this market penetration has gone hand in hand with decreasing media ownership by people of color. ... Diversity in staffing (especially at the top) is closely tied to diversity in ownership.