Weber Shandwick Worldwide Wins UK McDonalds Account

by Laura Miller — June 19, 2001 - 12:00am
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PR firm giant Weber Shandwick Worldwide will represent McDonald's in the United Kingdom. WSW will address food safety issues and how McDonald's will deal with the UK's plan to restructure its agriculture sector in the aftermath of mad cow and foot and mouth disease.
Main Source: 
O'Dwyer's PR Daily, June 19, 2001