Source:
O'Dwyer's PR Daily (sub req'd), July 22, 2005
"
Burson-Marsteller's
BKSH & Assocs., has been hired by The
Lincoln Group, one of three firms selected last month by the U.S. Special Operations Command to wage psychological warfare on behalf of the Pentagon in Iraq and other hot spots,"
O'Dwyer's PR Daily reports. "BKSH has experience on the Iraqi front earned from work for
Ahmed Chalabi and his
Iraqi National Congress. Col. James Treadwell, director of the Joint Psychological Operations Support Element, said TLG was selected to develop 'cutting-edge types of media,' including radio/TV ads, documentaries, text messages, Internet spots and podcasts for the U.S. military. The Pentagon expects to spend $3M in the first-year as a 'test,' and could spend up to $300M over five years if the 'psyops' operations conducted by TLG,
SYColeman and
Science Applications International Corp are deemed successful."
