International

B-M Spins Line that Penn Is Mightier than the Sword

After Hillary Clinton's presidential campaign announced that Burson-Marsteller (B-M) CEO Mark Penn was no longer its chief strategist, the PR firm distributed a set of talking points for "clients and staff." The memo states that "it is more important than ever for u

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Hillary Stands By Her Man, But Colombia Dumps Mark Penn

Mark Penn runs the labor-busting PR giant Burson-Marsteller and is the top strategist and pollster for Hillary Clinton's campaign for president. His mixed loyalties have been a continuing image problem for Clinton, to the degree his conflicts makes the news.

The Wall Street Journal first reported, on April 4, that Penn had "met with Colombia's ambassador to the U.S. on Monday to discuss a bilateral free-trade agreement, a pact the presidential candidate (Clinton) opposes." Burson-Marsteller "has a contract with the South American nation to promote congressional approval of the trade deal."

The New York Times later noted that Penn apologized for his conflict of loyalty saying "the meeting was an error in judgment." But that was not enough. Saturday, April 5, Colombia fired Penn (and B-M his company) for his embarrassing bumbling. Still, Hillary Clinton is sticking by her man Mark - for now.

Medialink's 'Fake News' Financial Woes

The giant of the fake news business, Medialink Worldwide, has fallen out of favor with investors. In the last year the company's share price has plummeted from $5.81 to its current level around the $1.70 mark. In its latest annual report, the company glumly states that sales in 2007 in the U.S.

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Telling It Like It Is

The director of external relations for Procter & Gamble, Mark Chakravarty, recently told a UK healthcare PR conference that the drug industry is less than popular with the public. "There is a high suspicion of the pharma industry. Greed, dishonesty and fraud are some of its associations. The clinical trial press this week and an increased number of drug scandals add to this image," he said.

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U.S. News Media in Quite a State

"The state of the American news media in 2008 is more troubled than a year ago," opens the latest "State of the News Media" report from the Project for Excellence in Journalism. Among the major findings is that the Internet is not yet the democratizing media force many hoped for.

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Great Wall of Silence About Tibetan Protests

Protest in Northeastern Tibet "China has begun to fight back against criticism of its handling of the Tibetan protests," during which protesters have been killed, with a "sustained publicity offensive as well as blocking foreign broadcasters and websites and denying journalists access to areas of unrest," reports The Guardian.

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