Corporations

Greenwash Hoaxes

In January 2008, the U.S. Federal Trade Commission (FTC) will "examine carbon offsets and renewable energy certificates that claim to reduce greenhouse gas emissions in one place to offset emissions elsewhere." It's part one of the agency's review of "green" marketing guidelines. The review was initially slated for 2009, but is being moved up due to the rapid increase in marketing things like carbon offset programs, a "$55 million market that is largely unregulated." A legal staffer for the U.S.

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Columbus Discovers Local Fake News

Emmy award-winning television reporter Andrea Cambern "might be the most trusted news anchor in Columbus," Ohio, writes Steph Greegor. "So she's believable when she appears in reports reinforcing the notion that the Ohio State University Medical Center is a fine facility. What those clips don't mention is that Ohio State paid Channel 10 for them.

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It's Our Web (If We Can Keep It)

Free Speech TV has launched the "It's Our Web" campaign, featuring a a short, entertaining animation explaining the dangers of media centralization and suggesting positive alternatives. "This is a truly pivotal time for the Internet, the most powerful and interactive medium humans have ever seen," says Steve Anderson, who produced the video. "New commercial incursions by big online media enterprises, including the widely disdained "Facebook Beacon," make explicit what new media giants have been doing quietly for some time; searching for new and evermore effective ways to sell our attention, our clicks and our private information to advertisers and marketers."

Cosmetics Industry Group Gives Itself a Makeover

"What has been known for more than three decades as the Cosmetic, Toiletry and Fragrance Association now has a new name, the Personal Care Products Council, and with a new persona comes a fact-laden product safety Web site designed to win consumer trust," reports Women's Wear Daily. The changes come after cosmetics safety studies and pressure campaigns by public health and environmental groups.

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Kentucky Officials Treated to a Global Warming Snow Job

"You can only hear that the sky is falling so many times," said Kentucky Representative Jim Gooch, explaining why he only invited global warming skeptics with no scientific background to address state legislators on climate issues.

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Want to Be a ConocoPhillips Flack (for Free)? Here's How!

ConocoPhillips's Bob Ridge visited San Antonio, Texas recently, as stop number 32 of a 33-city "Conversation on Energy" tour. "It becomes obvious fast that Bob isn't in San Antonio to make any great promises," writes local reporter Greg Harman, who attended the event. "He tells our group straightaway that the next 30 years belong to oil, natural gas and coal.

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