Beverage Industry Tries to Bottle the Opposition

Glass of waterWith increasing criticism that "bottled water has misleading labels and is of inferior quality to municipal water systems," and the governments of San Francisco and Salt Lake City prohibiting city agencies from buying bottled water, the International Bottled Water Association (IBWA) and the American Beverage Association (ABA) have ramped up their PR. The two industry groups "have been working together on heavy media outreach, blog monitoring, SMTs" -- satellite media tours, sponsored canned TV interviews -- "and TV, newspaper, and radio interviews," reports PR Week. IBWA president Joe Doss said that "an integral part of the communications effort was the monitoring of blogs and comments from other groups." IBWA "is also reaching out to all mayors and state government-related groups 'that might be interested in this issue,'" added Doss. ABA's "government affairs team is also doing a lot of one-on-one meetings with government officials." Corporate Accountability International, an advocacy group with a "Think Outside the Bottle" campaign, said it's trying to raise awareness of "the importance of our public water systems."


I understand that bottled water is terrible for the environment! BUT, tap water has drugs in it and that really bugs me. I just DON't want anyone else's eliminated Viagra, Alli, or Prosac in my body. I think that is why we are so damn complacent as a society, too much prosac floating around. Does anyone know a way to filter it out of tap water? One kind Alternet reader made a suggestion but I didn't fully understand him. Plus he was talking about something from Brazil. I can't afford to go to Brazil just to get a water filter.

How exactly does human waste get into the water supply?

Alternet just had a good article on this.

All the hormones from pills are affecting the fish and such. Wastewater treatment plants are not designed to remove drugs.