One indication that the controversy over the unattributed use of video news releases (VNRs) is beginning to bite is buried in the latest quarterly financial report of Medialink Worldwide, the $30 million a year behemoth of the fake news industry.
Submitted by Bob Burton on
Federal Communication Commissioners (FCC) Michael Copps and Jonathan Adelstein have promised an investigation into each of the 46 television stations revealed by the Center for Media and Democracy's report, Still Not the News to have used undisclose
Submitted by Bob Burton on
US Deputy Health Secretary, Alex Azar, is lobbying the Britain's Health Secretary, Patricia Hewitt, to ease restrictions on the drug industry. In particular, the U.S. drug companies want the ban on direct-to-consumer advertising dropped and to increase the prices the government pays for drugs.
Submitted by Bob Burton on
Even though the European Medicines Agency has endorsed the use of Prozac and similar drugs in children over eight, medical researchers doubt the appropriateness of prescribing such powerful drugs in all but rare cases.
Submitted by Bob Burton on
Alan Cassels notes that disease mongering advertisements for cholesterol-lowering drugs, such as for Pfizer's Lipitor, hype the risk of heart attacks for those people with 'high' cholesterol.
Submitted by Sheldon Rampton on
The Eli Lilly drug company used the Belsito & Company PR firm in its deceptive marketing campaign to promote Xigris, its drug for treatment of sepsis.
Submitted by Bob Burton on
Submitted by Bob Burton on
The European Commission "may be the victim of a carefully planned attack by representatives of the alcohol industry" to derail the adoption of a strategy to reduce the health effects of alcohol, warns Martin McKee, professor of European public health from the London School of Hygiene and Tropical Medicine.
Submitted by Jonathan Rosenblum on
On the very day that Walt Disney Company announced that it would limit future food marketing deals to brands that provide healthy food products to kids, there was Kellogg's sugar-crazy Tony the Tiger (again) welcoming kids to Disney's website. Is the company, then, not "Greeeaat!" for its plan to limit calories, fat, saturated fat and added sugars to any product the Disney name promotes?
Submitted by Bob Burton on
Cancer United, a cancer patient group created and launched by the PR firm Weber Shandwick with funding from the drug company Roche, has got off to a rocky start.
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