Propaganda's Diminishing Half-Life

"In the good old days, the US used to tell a lie -- crass propaganda -- and it would stick for a long time. Journalists would have to scurry for months before they could expose the lies, but by then it would be almost irrelevant," writes London-based economist Paul de Rooij
for "In the run up to the US-Iraq war, it became increasingly evident that propaganda has a diminished half-life. ... As soon as a propaganda ploy has been exposed, the current media spinners will move to the next tall story. They seem to count on either the poor memory of the population, their general disinterest or their credulity. ... There is only one antidote against propaganda, and that is a relevant sense of history and a strong collective memory. When we remember the lessons from the past, and when we remember what happened even a few days ago, then the job of the propagandists and their warmongering bosses, becomes much more difficult."