The anti-abortion group Personhood Colorado [3], now known as "Personhood USA," is once again pursuing a ballot initiative in Colorado -- Amendment 62 -- that would change the state's constitution to declare a fertilized human egg a human being. The measure would classify embryos as "persons" under the law, outlaw abortion, and make illegal all forms of contraception except barrier methods. Personhood USA is circulating an over-the-top video [4] to promote Amendment 62 that credits the state of Colorado with initiating the "decline of America." The ad falsely claims that the new health reform law "contains massive abortion funding," refers to the "billion-dollar abortion industry," and says Roe v. Wade resulted from "men in black robes... plotting in Washington, D.C." who "hated traditional American values, especially life and liberty." Against scary music and a dark background, the ad portrays President Barack Obama [5] as the "Angel of Death."