The new industry-funded front group [3] from lobbyist Rick Berman [4], the Center for Union Facts [5], has launched its first TV ad campaign. The 30-second spot [6], running on Fox News [7] and local markets, has "actors posing as workers" saying "sarcastically what they 'love' about unions," like paying dues, union leaders' "fat-cat lifestyles," and discrimination against minorities. The ad campaign cost $3 million, which was raised "from companies, foundations and individuals that Mr. Berman won't identify." Another TV ad will be filmed in June. Labor and economics professor Harley Shaiken said the effort "to create an antiunion atmosphere" more generally, as opposed to business-funded ads against a particular union organizing drive or strike, "is a new wrinkle." Needless to say, an AFL-CIO [8] spokesperson called the ad's accusations "unfounded and outrageous."