Inflating the importance of Abu Musab al Zarqawi [3] as a leader of the Iraqi rebellion is the object of a US goverment propaganda plan, according to internal military documents and officers familiar with the program. According to Col. Derek Harvey, who served as a military intelligence officer in Iraq and then was one of the top officers handling Iraq intelligence issues on the staff of the Joint Chiefs of Staff, "Our own focus on Zarqawi has enlarged his caricature, if you will -- made him more important than he really is, in some ways." Al Zarqawi's role in the insurgency is being heralded in Iraq through leaflets, radio and TV broadcasts, and postings on the internet. While the program is purportedly aimed at an Iraqi audience, it has also bled back into the US media market, in part thanks to an intentional leak to an American journalist, Dexter Filkins, a New York Times [4] reporter based in Baghdad. In a briefing prepared for Army General George W. Casey, Jr. [5], the top U.S. commander in Iraq, the "home audience" is identified as one of the six major targets of the war information.