Bob McChesney is a research professor in the Institute of Communications Research and the Graduate School of Information and Library Science at the University of Illinois at Urbana-Champaign. "The media are central to all our lives," he says. "Yet the media are the most frequently misunderstood parts of our lives. We want to help people understand the role of media in society."

Wendell Potter [4] has served since May 2009 as CMD's Senior Fellow on Health Care. After a 20-year career as a corporate public relations executive, last year he left his job as head of communications for one of the nation's largest health insurers (Cigna) to try his hand at helping socially responsible organizations -- including those advocating for meaningful health care reform -- achieve their goals. He speaks out on both the need for a fundamental overhaul of the American health care system and on the dangers to American democracy and society of the decline of the media as watchdog, which has contributed to the growing and increasingly unchecked influence of corporate PR. Listen and comment, 1:00PM CST on WILL AM 580.