Stauber 'On The Media' & Greenwashing [1]
Submitted by John Stauber [2] on
CMD's John Stauber [3] is a guest this week on National Public Radio's nationally syndicated On The Media program. You can listen online by clicking here [4]. Despite decades of deceptive PR [5] by the oil, auto and coal industries, the public's perception is catching up to the scientific consensus that global climate change is real. The news media has rediscovered environmentalism, and corporate advertisers are greenwashing [6] themselves like crazy, pandering to the public's concerns. In this five-minute radio interview Stauber takes aim at BP's [7] "beyond petroleum" marketing campaign, and Coca-Cola Company's [8] funneling of twenty million dollars to WWF [9] in a mutually beneficial PR effort [10] that masks Coke's abysmal environmental and social justice record.