A report by Consumers International, a global federation of consumer organisations, examined the corporate social responsibility [3] policies of 20 major drug companies [4] to test what information they disclose about sponsoring patient groups [5], funding disease awareness campaigns and offering hospitality to medical experts. The report, Branding the Cure: A consumer perspective on Corporate Social Responsibility, Drug Promotion and the Pharmaceutical Industry, "found only one company, (Eli Lilly [6]), provided information on policies towards patient organisations; Less than half provided information about codes of conduct for gifts and hospitality to health care professionals; Pfizer [7], that worlds biggest pharmaceutical company, provides no specific public information about its marketing code of conduct." The report concludes that self-regulatory codes of conduct are inadequate and that there is a need to "dissolve [the] veiled relationships between pharmaceutical companies and health researchers."