Take the Drug Money and Run [1]
Submitted by Diane Farsetta [2] on
Two former Ogilvy & Mather [3] marketing executives were found guilty of conspiracy and false claims, for inflating labor costs on a government account with the U.S. Office of National Drug Control Policy [4]. The decision is "certain to prompt more questions among marketers about just how their ad agencies come up with prices and fees," wrote the Wall Street Journal. In a statement, the agency said, "The events described during the trial are completely inconsistent with Ogilvy's core values." Ogilvy had "voluntarily reported discrepancies on the account in 2000, and paid $1.8 million to settle civil charges related to the matter."