The White House is dedicating $60 million to the proposed Middle East TV Network. The Broadcasting Board of Governors, a federal agency, will oversee the network, which will be headed by former CNN Washington bureau chief William Headline. "The BBG is currently doing market research in several Muslim countries that will determine the network's programming," PR Week writes. "Government officials are insisting that the network's purpose is not to influence Muslims with US propaganda, but to bring independent journalism into a region more accustomed to government-controlled press. 'The network would present objective news and information in a format similar to an American cable news network,' read a BBG statement."