PR Watch Archives: 2002

Download PDF versionVolume 9, No. 4: Fourth Quarter 2002

  • War Is Sell
  • Flack Attack
  • British American Tobacco's Socially Responsible Smoke Screen
  • EQ Management: From Body Shop to Burma Drop
  • Toxic Sludge - You've Read the Book, Now See the Video

Download PDF versionVolume 9, No. 3: Third Quarter 2002

  • Rio+10, Environment Zero
  • Flack Attack
  • Ketchum (the UN's PR Firm) Tackles Corporate Responsibility
  • Corporate Social Responsibility and the Crisis of Globalization
  • The International Chamber of Commerce and the Mechanical Bull

Download PDF versionVolume 9, No. 2: Second Quarter 2002

  • Big Brother Incorporated
  • Flack Attack
  • Dumpster Diving to Trash Activists
  • Ecos Corp's "Win-Win" Spin for Corporate Environmentalism
  • Book Review: Managing Activism: PR Advice for "Neutralizing" Democracy

Download PDF versionVolume 9, No. 1: First Quarter 2002

  • Spinning the Web
  • Flack Attack
  • Tobacco Money Takes on Activist Cash
  • PR Watch Launches the "Impropaganda Review"
  • Digital Telemarketing: Old Hacks Learn New Tricks
  • Burson-Marsteller Hires a Green "Cash Cow"