Media

New Book "Corrects" Liberal Media Bias--With Conservative Bias

A new book by conservative spinmeisters purports to correct the mainstream media's liberal spin on science news. It Ain't Necessarily So: How Media Make and Unmake the Scientific Picture of Reality, by authors David Murray, Joel Schwartz and S. Robert Lichter, argues that the mainstream media's science coverage is slanted by a liberal agenda.

Disney Plans $250-Million Promo Push

In celebration of the 100-year anniversary of company founder Walt Disney's birth, Walt Disney World is pulling out all the advertising stops with a $250-million campaign. Disney's major corporate partners--McDonald's, Coca-Cola, Kellogg, American Express, and Hallmark Cards--will all contribute paid media to counter sagging attendance at the four Florida Disney parks. Advertising Age reports, "As with most of Disney's big marketing efforts, all its companies are synergistically involved, including the ABC Television Network, which will air a documentary on Walt Disney...."

Stossel Strikes Back

ABC's John Stossel attempted to defend himself by describing his critics as "brainwashed." Stossel appeared yesterday on Fox News Channel's "O'Reilly Factor." Responding to criticism by the Environmental Working Group, Stossel said, "I call them the totalitarian left. They want to silence people who criticize them." See earlier postings on Spin of the Day for the complete story on Stossel's media debacle.

John Stossel, Anti-Government Ideologue

Disney/ABC would probably prefer that viewers perceive John Stossel as a fair and investigative journalist, but pro-industry libertarians love him as an ally and leader in their attack on virtually all government.

CEI Uses Stossel to Attack Environmental Education

The polluter-funded Competitive Enterprise Institute (CEI) is using the upcoming Stossel report to escalate its attack on public funding of environmental education. CEI notes that "ABC News is airing a John Stossel special this Friday, June 29, exposing some of the liberal indoctrination children receive in the classroom under the guise of environmental education."

Media Reports on Stossel's Reporting

The Washington Post and other news media have started to pay attention to Stossel's latest. Here are some other examples of the coverage: Calif. Parents Attack ABC News Special (Reuters); Parents Complain About ABC Special (AP); Stossel Accused of "Tampering" (E!

Interactive TV Puts Users' Privacy at Risk, Report Says

As interactive television becomes a reality, cable companies and marketers will be able to monitor the viewing habits of millions of Americans, often without clear disclosure, according to a report by the Center for Digital Democracy, a new Washington-based advocacy group. Industry officials said they will use information about customers only to provide better service, but the CDD said the information could lead to manipulation or deceptive advertising.

MSNBC Doctors anti-MS WSJ Story

MSNBC has been caught doctoring copy originating from the Wall Street Journal to make it more favourable to the news channel's co-owner Microsoft. The changes introduced by MSNBC also had the effect of removing references to Microsoft competitors.

Milwaukee Journal-Sentinal Does PR for Its City

The Milwaukee Journal-Sentinal is developing a campaign to bring more retailers to Milwaukee. PR Week reports that as a result of declining ad revenue, the daily newspaper has created a business development director position to promote the city and to convince new retailers and potential advertisers to move there. Initially the paper will work with local public and private economic development and real estate organizations to determine what resources it can provide them such as demographic and purchasing-power data.

NY Daily News Tries To Win Back Ads With Advertorials

The New York Daily News is trying to win back grocers with three advertorial sections. The Daily News lost up to $100,000 in weekly ad revenue because of its "Dirty Shame" investigation of supermarkets. All but one of the city's major supermarket chains stopped running ads after a series said many stores had failed state inspections. The series, based on state inspection reports, began on May 3. Ken Frydman, News spokesman, said the paper hopes the supplements, which were produced for the ad department by a freelance writer, will "bring supermarkets back into the newspaper."

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