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Spin of the Day: June 12, 2008June 12, 2008A Jolly Bright Line for British BroadcastersIn his first major speech on broadcasting, British culture secretary Andy Burnham minced few words. "I think there are some lines that we should not cross," Burnham told a media industry meeting. "One of which is that you can buy the space between the programmes on commercial channels, but not the space within them. ... There is a risk that product placement exacerbates this decline in trust and contaminates our programmes." The European Commission has directed member states "to say by the summer whether they will permit product placement." A spokesperson for ITV, which supports product placement, said the broadcaster "will be taking an active part in the consultation process on product placement." Burnham also "said he would not permit partisan news coverage in the UK in the style of Fox News in the U.S." Lastly, he argued in favor of self-regulation of Internet content through labeling. "If a clip on YouTube gets a million hits, it is akin to broadcasting and it doesn't seem to me to be too difficult to have an alert on that clip ... for language, violence or sex." New Institute Charts Murky WatersTopics: corporations | environment | front groups | health | public relations | science | think tanks
The multinational law firm Hunton & Williams -- whose clients include Altria, DTE Energy, General Dynamics and Pfizer -- has launched The Water Policy Institute. The Institute is chaired by former EPA chief turned PR consultant Christine Todd Whitman, who also co-chairs the Nuclear Energy Institute's Clean and Safe Energy Coalition. The Water Policy Institute describes itself as "a nonpartisan consortium bringing together industry leaders, including water suppliers, water users and nongovernmental organizations, to develop initiatives to address water supply, quality and use issues." Institute members include BP, Central Arizona Project and GE Water. Michael Campana, of Oregon State University's Institute for Water and Watersheds, notes that the Institute "is sponsored by a Park Avenue law firm, has corporate members, and has an advisory panel with attorneys for 6 of its 8 members. Ask me why I'm not expecting anything but the SOS." Shipshape Spin for JapanTopics: arts/culture | children | environment | health | international | media | propaganda | public relations | U.S. government
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