Spin of the Day: April 22, 2008

April 22, 2008

Featured Participatory Project: Who Are the Pentagon's Pundits?

On Sunday, the New York Times outed the Pentagon's "military analyst program," an extensive effort to cultivate retired military officers as "message force multipliers" or "surrogates" spouting Bush administration talking points on Iraq and other hot-button issues. We've compiled a list of known participants, and started SourceWatch profiles on each. Can you help us uncover more about the Pentagon's pundits? What did they say, on what news programs? Do they also lobby on behalf of defense contractors? More information on the program is here. The list of participants is also repeated here, with tips on how to investigate each. If this is your first time editing on SourceWatch, you can register here, and learn more about adding information to the site here, here and here. Thanks for your help!


Trust Me, I Trust the Experts

If they thought this was safe to breathe, what would it take for them to think something is dangerous?If they thought this was safe to breathe, what would it take for them to think something is dangerous?
A federal appeals court in Manhattan has ruled that Christine Todd Whitman, the former head of the Environmental Protection Agency, cannot be held personally liable for false reassurances that she gave about the air quality in New York City following the terrorist attacks of Sept. 11, 2001. As we reported previously, reassurances from Whitman's EPA encouraged rescue workers to dig through the rubble, often without face masks or other respiratory protection, in their frantic search for survivors. Hundreds of firefighters and other rescue workers subsequently became disabled from "World Trade Center cough" linked to asbestos and other deadly dust caused by the collapse of New York's Twin Towers. In defense of her handling of the crisis, Whitman says that "Every statement I made was based on what experts, who had a great deal of experience in these things, conveyed to me." (Whitman now works as a spokesperson for the nuclear power industry, which is also safe according to their experts.)


Businesses Lobby During "Earth Month" to Protect Plastic Bags

Plastic bag wastePlastic bag wasteThe Progressive Bag Alliance, the American Chemistry Council and Wal-Mart Stores were among the parties who successfully lobbied Democratic Pennsylvania State Representative Lisa Bennington to weaken a bill she introduced that would have phased out the use of non-biodegradable plastic bags at large grocery stores. The business and industry groups convinced the legislator to water down her bill, so that retailers are only required to offer bag recycling programs. The change fits a lobbying strategy used repeatedly by the Progressive Bag Alliance, a front group for plastics and polymer manufacturers. Wal-Mart quietly lobbied against this bill while greening up its public image. The giant retailer announced new "Earth-friendly" products like organic disposable baby wipes, and ran "Earth Month" TV ads featuring people standing in forests, grassy fields and by streams, while promoting Wal-Mart products.


Auto Racing for Clean Air?

Nuclear Energy Institute coasterNEI coasterSwiss auto racer Simona De Silvestro isn't only "the second woman in the 34-year history of the Cooper Tires Presents The Atlantic Championship Powered by Mazda to win a race with her victory in the Imperial Capital Bank Atlantic Challenge of Long Beach." Believe it or not, there's another sponsor involved -- the U.S. nuclear power lobby group the Nuclear Energy Institute. "It was a very tough weekend, especially on Friday, but we got everything together," De Silvestro said about her recent win. "For the race, I was pretty confident, because the car felt really good. ... I also need to thank the Nuclear Energy Institute for supporting me. I am proud to be a brand ambassador for the Nuclear Clean Air Energy Initiative."


Finally, Advertisers Have More Say

NBC Universal and Omnicom's Media Group Digital are partnering to create online videos "that help advertisers sell their products." The first "Digital Studio" programs will include "a science-fiction series starring Rosario Dawson called 'Gemini Division' and a quirky comedy about a college-aged zombie called 'Woke Up Dead,'" reports AP. Initial advertisers include Intel, Cisco Systems and Microsoft. Omnicom's Matt Spiegel said the collaboration provides "a unique way of giving brands a seat at the table with writers and producers in developing episodic programming that ties directly to brand needs." The videos "will be broadcast on NBC Universal's digital properties, such as Web sites."