Probably not where your bottled water comes fromRep. Al Wynn of Maryland and Rep. Hilda Solis of California have asked the Government Accountability Office to look into the bottled water industry. One concern is that the packaging of bottled water often uses images of mountain stream and other pristine natural settings, but as much as a third of bottled water comes from municipal water sources. While there are some added filtration steps in the processing, the product is much closer to tap water than consumers are led to believe. Dr. Gina Solomon, a senior scientist at the Natural Resources Defense Council said "I think that consumers are under the misguided impression that bottled water is being carefully regulated and fully tested, and that it comes from whatever place is on the picture on the label. That's not the case." While the Environmental Protection Agency monitors tap water, it is the Food and Drug Administration that is in charge of bottled water. Unfortunately, the "FDA's standard of quality regulations for bottled water set allowable levels for more than 70 different chemical contaminants."

French researchers are concerned that consumer demand for hybrid cars, fueled by advertising and PR, is slowing down the development of genuinely sustainable green auto technologies. Their report, Hybrid Vehicles: A Temporary Step, states that "There is a general convergence of strategies toward promoting hybrid vehicles as the mid-term solution to very low-emissions and high-mileage vehicles ... Such a convergence is based more on customer perception triggered by very clever marketing and communications campaigns than on pure rational scientific arguments and may result in the need for any manufacturer operating in the USA to have a hybrid electric vehicle in its model range in order to survive." Technologies that may be taking a back seat as a result include hydrogen fuel cell electric vehicles. Nearly 24,000 hybrid vehicles were sold in the U.S. in January 2008.