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Spin of the Day: December 2007December 31, 2007The P.U.-litzer PrizesTopics: media
Norman Solomon and Jeff Cohen have announced their latest "P.U.-litzer Prizes" for "stinkiest media performances of the year." Winners of the uncoveted award include:
Praise the Lord and Pass the AmmunitionTopics: propaganda | religion | war/peace
"For US Army soldiers entering basic training at Fort Jackson Army base in Columbia, South Carolina, accepting Jesus Christ as their personal savior appears to be as much a part of the nine-week regimen as the vigorous physical and mental exercises the troops must endure," writes Jason Leopold. "At a time when the United States is encouraging greater religious freedom in Muslim nations, soldiers on the battlefield have told disturbing stories of being force-fed fundamentalist Christianity by highly controversial, apocalyptic 'End Times' evangelists, who have infiltrated US military installations throughout the world with the blessing of high-level officials at the Pentagon. Proselytizing among military personnel has been conducted openly, in violation of the basic tenets of the United States Constitution." War StoriesTopics: Iraq
The war in Iraq is notable, observes Michael Massing, for the number of "books by soldiers" that have "appeared while the fighting was still going on -- accounts written not just by generals like Tommy Franks but also by lieutenants, sergeants, reservists, and privates. Such works have been largely ignored by the mass media, which is too bad, for they provide a grunt's-eye view of the war that is often far richer, and rawer, than anything available in our newspapers or on TV." Massing reviews a number of them, including Paul Reickhoff's ''Chasing Ghosts'' and Nathaniel Fick's ''One Bullet Away.'' Their first-hand accounts, Massing writes, provide a vivid reminder that "war is about killing." As Fick puts it, combat "nearly unhinged me." Worst of all were the "blanket accolades and thanks from people 'for what you guys did over there.' Thanks for what, I wanted to ask -- shooting kids, cowering in terror behind a berm, dropping artillery on people's homes?" Giuliani's Drug DealTopics: crisis management | ethics | health | lobbying | pharmaceuticals
As a paid corporate lobbyist, U.S. presidential candidate Rudy Giuliani helped Purdue Pharma defend its illegal activities to promote the drug Oxycontin, according to New York Times reporters Barry Meier and Eric Lipton. "As a celebrity, Mr. Giuliani helped the company win several public relations battles, playing a role in an effort by Purdue to persuade an influential Pennsylvania congressman, Curt Weldon, not to blame it for OxyContin abuse," they write. "Despite these efforts, Purdue suffered a crushing defeat in May ... when the company and three top executives pleaded guilty to criminal charges. ... Together, they paid $634.5 million in fines and payments. After years of denial and a high-profile public relations campaign, the company was forced to admit that it had misled doctors and patients." December 28, 2007Weekly Radio Spin: Santas Flack for CoalTopics: arts/culture | cause-related marketing | children | corporate social responsibility | corporations | front groups | health | human rights | labor | lobbying | politics | public relations | tobacco | U.S. government | Weekly Radio Spin
Wal-Mart Gives up Pretense of Independent GroupTopics: activism | corporations | front groups | labor | public relations
The Rhetoric BeatTopics: Iraq | journalism | politics | rhetoric | terrorism
Language plays a powerful role in shaping political decisions, argues Brent Cunningham. As an example, he points to the aftermath of the terrorist attacks of September 11, 2001, "when the choice of words -- by the press and government officials -- played a crucial role in setting America on a course that led, ultimately, to our military action in Iraq. ... The decision to describe the attacks in the language of 'war,' rather than as a criminal act, emerged swiftly and organically in the earliest press accounts, and was quickly solidified and extended by President Bush and other administration officials." If the attacks had been defined using other language, such as "mass murder," this might also have defined the "terms of the response" differently, "within the domain of police investigation, criminal justice and the safeguards of law." Cunningham thinks that "journalism needs a rhetoric beat" focused on studying the uses and abuses of language, which "has emerged as a central issue in our political culture." Not Worth Mentioning?Topics: global warming | journalism | politics
The League of Conservation Voters has launched a campaign that challenges U.S. political reporters to discuss the issue of global warming. During 2007, they point out, political talk show hosts on the top Sunday public affairs programs have asked 2,275 questions of U.S. presidential candidates, on questions ranging from baseball to UFOs. However, they have only mentioned global warming three times. December 27, 2007USA Today: Pushing John Edwards Out of the Race?Topics: corporations | democracy | journalism | media | politics
Colorado's Casino Towns Gamble on Loose Interpretation of Smoking Ban
December 26, 2007Huckabee Plays Religion Card, Hides HandTopics: advertising | ethics | journalism | politics | religion | secrecy
December 23, 2007Keep Your Smoke to Yourself, S'il Vous PlaitTopics: advertising | health | international | science | tobacco
The French National Committee Against Tobacco Addiction is launching an edgy new campaign based on previous ones against AIDS/HIV, "except that there is no mention of condoms, but of cigarette butts and the 'toxic emanations of cigarettes' remaining several hours after smokers have left." The film for the campaign was conceived of pro bono by the Compagnie 360 Euro RSCG ad agency. It shows an amorous couple in a Paris dance club. A voice-over intones, "Caroline doesn't know that she is in the process of contracting a deadly disease ... because every day here she absorbs toxic substances left by the smoking of cigarettes, which stay for several hours after ... " The target of the film is second-hand, or passive, smoking. The public service announcement will show on television in conjunction with the January 1, 2008 start of a smoking ban in French dining establishments and leisure and entertainment venues. December 22, 2007"I Shop. Therefore I Give."Topics: arts/culture | cause-related marketing | corporate social responsibility | corporations | marketing | politics | U.S. Congress
December 21, 2007Santa Ho Ho Ho's for CoalTopics: front groups | global warming
Americans for Balanced Energy Choices, a front group for the coal industry, is "sending 30 Santas to Capitol Hill on Wednesday to deliver stockings filled with coal-shaped chocolate," reports The Hill. "The goal of the campaign is to shift coal's image as a key contributor to global warming to a relatively cheap and increasingly clean provider of electricity." David Roberts predicts that "This is only the beginning of what promises to be an enormous PR campaign by an industry that sees the writing on the wall. In public, it will be smiles and Santas. Behind the scenes, it will be slime campaigns against candidates who dare propose a shift to renewable energy." An Industry Look at 2007's Biggest PR BlundersTopics: advertising | corporations | guerrilla marketing | marketing | politics | propaganda | public relations | U.S. government
Fineman PR of San Francisco, California, has released their list of top ten PR blunders of 2007. Topping the list at number one is "No Reporters? No Problem" -- the fake news conference staged by the Federal Emergency Management Agency (FEMA) about their response to the California wild fires. (FEMA also merited a Dishonorable Mention in CMD's 2007 Falsies Awards.) Coming in second was a poorly conceived guerrilla marketing campaign. "When Boston residents suddenly noted blinking, cryptic devices attached to bridges, bus depots and subway stations, they alerted city authorities, who shut down sections of the city to remove the devices and ensure that they were not related to a bomb threat or other terrorist activity." The culprit? The Turner Broadcasting-affiliated Cartoon Network, advertising their program "Aqua Teen Hunger Force." Weekly Radio Spin: Want Fries with That Grade?Topics: children | corporations | education | health | international | Iraq | journalism | labor | marketing | media | propaganda | U.S. government | war/peace | Weekly Radio Spin
The Best Propaganda EverTopics: arts/culture | propaganda
Leni Riefenstahl's "Triumph of the Will" is sometimes ranked as the most effective propaganda film of all time, although she claimed that it was simply an "art film."
The latest email bulletin from the USC Center on Public Diplomacy called our attention to a list that someone has compiled of the "Top 10 Propaganda Videos." Viewing the list in chronological order is like taking a trip through the social obsessions of yesteryear: a clip from Leni Riefenstahl's 1935 pro-Nazi film, "Triumph of the Will"; a 1943 anti-Nazi cartoon by The Walt Disney Company, and a pro-tax film from the same year featuring Donald Duck; a Communist propaganda film from Moscow in the 1940s; American anti-Communist and anti-homosexual films from the 1950s; anti-porn and anti-LSD films from the 1960s; an anti-software piracy film from the 1990s; and a recent anti-American film that denounces the war in Iraq and the Project for the New American Century. Numbers GameIn late November the accounting firm PricewaterhouseCoopers announced the results of a survey of 353 East African corporate executives for its "Most Respected Company" award for 2007. The winner was the Kenyan mobile phone company, Safaricom. One of Safaricom's claims to fame is that it boasts the highest profits of any company in the region. Betty Caplan, who recounts her own unsatisfactory experience with the company's customer service, is less than impressed. "Could the highest profits in the region -- and amongst the highest on the continent -- be the result of cutting costs on customer care, and spending a lot of our hard-earned money instead on hype? And don't give me that nonsense about Corporate Social Responsibility. What they spend is the equivalent of about 5 cents to you and me and done purely to improve their image, not out of any real desire to give back to the community," she wrote. December 20, 2007"Posted to YouTube, Sir!"Topics: international | internet | Iraq | propaganda | terrorism | U.S. government | war/peace
YouTube has become de rigeur for posting official war propaganda. As CMD reported in October 2007, NATO has dedicated at least 1 million Euros (about $1.46 million U.S.) to produce and post footage to the popular video sharing site. In Britain, the Ministry of Defence (MoD), Royal Navy and Royal Air Force all have channels on YouTube, with dozens of short videos shot by or with their forces. The Multi-National Force - Iraq (MNFI) also has a presence on YouTube. Their videos include combat footage, like one titled "Close Call for Marines," deemed graphic enough by the community of YouTube users that it is necessary for viewers to sign in to prove that they are adults. Other clips of a more general, human interest nature are those like "Iraqi Boy Scouts prepare for Jamboree," which can be viewed here. "The MNFI said the purpose of its videos were to give a 'boots on the ground perspective' of Operation Iraqi Freedom." Defense analyst Gordon Mackenzie "said videos shot by soldiers on operations had been appearing on the internet for some time despite MoD efforts to control them and these have been used in the past by the BBC. However, Mr Mackenzie said videos of operations uploaded officially by the ministry and armed forces verged on sending out a political message. 'Effectively the armed forces are carrying out a political order. The Ministry of Defence is a political organisation, the army isn't, but has to find support for what it's asked to do.'" In May 2007, CMD reported that the U.S. Department of Defense had blocked soldiers and journalists from accessing YouTube and other sites when using DoD computers. December 19, 20072007 Most Deadly Year for Journalists in Over a DecadeTopics: human rights | international | Iraq | journalism | media | war/peace
The Committee to Protect Journalists has released a report stating that 64 journalists died as a direct result of their profession in 2007. That marks the highest mortality rate since 1993. Nearly half of those deaths occurred in Iraq, with Somalia following in second place. 2007 is the fifth year in a row that Iraq topped the list, and the Committee reports that "most of the killings were targeted attacks, as opposed to deaths caused by cross-fire." The Committee also states that in Iraq "unidentified gunmen, suicide bombers, and American military activity" are the main perpetrators of the violence. All but one of the 31 reporters killed in Iraq were Iraqi citizens. Committee Executive Director Joel Simon said, "Working as a journalist in Iraq remains one of the most dangerous jobs on the planet. These journalists gave their lives so that all of us could be informed about what is happening in Iraq." Bush a Uniter -- of Iraqis, Against the U.S.Topics: Iraq | propaganda | public relations | U.S. government
FCC: Big Media Should Get BiggerTopics: corporations | democracy | marketing | media | U.S. government
On a three to two party line vote, the U.S. Federal Communications Commission (FCC) voted to overturn "a 32-year-old ban," allowing "broadcasters in the nation's 20 largest media markets to also own a newspaper." FCC Chair Kevin Martin, who proposed the change, called it "a relatively minor loosening" of media ownership rules. Dissenting Commissioners Michael Copps and Jonathan Adelstein disagree. Copps commented, "We shed crocodile tears for the financial plight of newspapers -- yet the truth is that newspaper profits are about double the S&P 500 average. We pat ourselves on the back for holding six field hearings across the United States -- yet today's decision turns a deaf ear to the thousands of Americans who waited in long lines for an open mike to testify." Congress may try to overturn the change, though Bush is likely to veto any such attempt. In related news, Martin delayed a vote on product integration on television. The delay came after lobbying by "the three main U.S. advertising trade groups," though the FCC is expected to address the issue by early 2008, according to Hollywood Reporter. New Participatory Project: Getting Behind GE's Green GlossTopics: cause-related marketing | corporate campaigns | corporate social responsibility | environment | global warming | international | nuclear power | public relations
December 18, 2007Killing Them Softly (With Silencers)Topics: animal rights | ethics | U.S. government
December 17, 2007Anonymously Defending Guantanamo from CriticismTopics: ethics | internet | issue management | secrecy | U.S. government | war/peace
"US military personnel at Guantanamo Bay called Fidel Castro a transsexual and defended the prison for terrorism suspects in anonymous web postings," according to a new report. The report "tracked web activity by service members with Guantanamo email addresses and also found they deleted prisoner identification numbers from three detainee profiles on Wikipedia, the popular online encyclopedia that allows anyone to change articles." Guantanamo personnel also commented on news stories online, "using apparently fictitious names. ... A comment on a Wired magazine story about a leaked Guantanamo operations manual ... urged readers to learn about Guantanamo by going to the [base's] public affairs website, adding that the base is 'a very professional place full of true American patriots.'" Army Lt. Col. Ed Bush "said there is no official attempt to alter information," but "the military seeks to correct what it believes is incorrect or outdated information about the prison." The anonymous edits were mapped to Guantanamo personnel by Wikileaks, a project that publishes government documents. 'Tis the Season of ExploitationTopics: arts/culture | children | corporations | ethics | human rights | international | labor | social justice | U.S. Congress | women
Heckuva Huckabee Non-RecollectionTopics: astroturf | corporate campaigns | ethics | front groups | lobbying | politics | religion | tobacco
Drug Ties Lead to "Wishful Conclusions"Topics: corporations | health | pharmaceuticals | science
"Meta-analyses," or reviews of several studies' worth of data on a single drug, influence patient care and healthcare policy. Increasingly, the people carrying out these meta-analyses have financial ties to drug companies. So researchers at Stanford and the University of California, San Francisco set out "to determine whether financial ties to one drug company are associated with favourable results or conclusions in meta-analyses on antihypertensive drugs," which are taken to lower blood pressure. They found a connection between drug company ties and meta-analyses with favorable conclusions, but not favorable results. That means that -- regardless of what the data actually showed -- meta-analyses done by people with financial ties were more likely to interpret the data as favorable to the drug. The researchers conclude that "meta-analyses, as with other study types, are open to the influence of systematic bias." Their findings also suggest "a failure of peer review," since "editors and peer reviewers must have read manuscript versions of those meta-analyses containing discordant results and conclusions, yet they did not prevent publication of biased conclusions." Liquid Gas Terminals Crowding the CoastlineTopics: corporations | environment | science
Marketing, Marketing EverywhereTopics: children | corporations | marketing | obesity
Major food companies are planning "to halt advertising junk food to children under 12 throughout Europe," but in the U.S., McDonald's has found "a nifty way to reach kids ... advertise on report cards." The fast food giant "picked up the $1,600 cost of printing report-card jackets for the 2007-2008 school year in Seminole County, [Florida], in exchange for a Happy Meal coupon on the card's cover." The promotion is an apparent violation of the Better Business Bureau's Children's Food and Beverage Advertising Initiative, which McDonald's joined last year. Initiative members agree "to limit advertising to children under 12 and focus on better-for-you options." In other advertising news, a New York billboard for an A&E television show "uses technology ... that transmits an 'audio spotlight' from a rooftop speaker so that the sound is contained within your cranium." A&E deemed the "creepy" voices-in-your-head effect perfect for the show, which is about ghosts. But Gawker asked, "How soon will it be until in addition to the Do Not Call list, we'll have a Do Not Beam Commercial Messages Into My Head list?" December 14, 2007The Weekly Radio Spin: Who's America's Next PR Czar?Topics: environment | global warming | Iran | labor | marketing | propaganda | public diplomacy | public relations | U.S. government | Weekly Radio Spin
December 13, 2007Playing Public Relations GamesTopics: arts/culture | corporations | marketing | media | public relations
December 12, 2007Unions to Lehane: You Down with AMPTP?Topics: labor | media | politics | public relations
Concerned that public opinion is firmly on the side of striking Writers Guild of America (WGA) members, the Alliance of Motion Picture and Television Producers (AMPTP) hired a bipartisan stable of new PR consultants. The studio owners' group "retained Mark Fabiani and Chris Lehane, who have served as senior aides and advisors to President Clinton and Vice President Al Gore," among other Democrats. AMPTP also hired Steve Schmidt, "a close advisor to Governor Arnold Schwarzenegger," reports the Los Angeles Times. On the Firedoglake blog, Jane Hamsher writes about the fallout. Education workers with SEIU Local 99 in Los Angeles have fired Lehane "from a consulting contract in support of the WGA." SEIU President Andy Stern said, "By the end of the week, I believe Chris Lehane will have no union clients because of his work for the AMPTP." Energy Companies' Gallons of GreenwashTopics: advertising | corporations | environment | global warming | public relations
"Shell, the oil company that recently trumpeted its commitment to a low carbon future ... has quietly sold off most of its solar business," reports Terry Macalister. "The move, taken with BP's decision last week to invest in the world's dirtiest oil production in Canada's tar sands, indicates that Big Oil might be giving up its flirtation with renewables." A Shell spokesperson said the company's solar operations were "not bringing in any profit." Shell still invests in some wind farms and biofuels operations. Pratap Chatterjee questions the environmental impact of "the world's largest bio-diesel facility," which Finland's Neste Oil plans to build in Singapore. "The scheme could exacerbate global warming," he reports for CorpWatch. The "$800 million plant will use palm oil," boosting "demand for new palm oil plantations that displace environmentally sensitive forests." Chatterjee is also skeptical of General Electric's "clean coal" claims. "'Clean coal' technologies are only marginally more efficient [at reducing emissions] and far more expensive. Others ... are still on the drawing board and may never work." I Am America (And So Can Hughes?)Topics: international | marketing | media | propaganda | public diplomacy | U.S. government
As one of her last acts as Undersecretary for Public Diplomacy and Public Affairs, Karen Hughes unveiled a new short film that will be shown in "the waiting areas of more than 200 American embassies and consulates around the world." Titled "I am America," the film was commissioned by the group Business for Diplomatic Action (BDA), created by the Omnicom-owned ad agency GSD&M Idea City, and donated to the U.S. State Department. The State Department explains that "the idea for the film emerged from brainstorming sessions involving ... Karen Hughes, her staffers and BDA. U.S. officials wanted to correct misperceptions of the United States as an unfriendly and insular place." In addition to the video, Hughes announced "a photo book called 'America Is' for young people overseas; and a new America.gov website providing information for audiences around the world." Walt Disney recently donated a similar film to the State Department, called "Welcome: Portraits of America," which is being shown in the international arrivals areas of major U.S. airports. December 11, 2007Featured Participatory Project: Add to the Congresspedia Voting Record Resource CenterTopics: citizen journalism | democracy | U.S. Congress
Wading through the thousands of votes that Congress performs each year can be an arduous task, but the CMD staff has created the Congresspedia Voting Record Resource Center to help you get to the bottom of what your senators and representative have been doing in Washington. There you'll find step-by-step instructions on how to add information on how they voted on topics like immigration, torture and children's healthcare to their "permanent record" - their Congresspedia profile. By participating, you ensure that the thousands of your fellow citizens who read these profiles will be that much more educated about our government. Head on over to the Voting Record Resource Center to get started. Have fun and, on behalf of your fellow citizens, thanks! "Journo-Lobbyist" to Be Next U.S. PR CzarTopics: internet | lobbying | propaganda | public diplomacy | think tanks | U.S. government
James K. Glassman will soon be nominated as the next U.S. Undersecretary for Public Diplomacy and Public Affairs, reports Associated Press. Glassman would replace PR czar Karen Hughes, who plans to leave her State Department post by the end of 2007. Glassman currently chairs the Broadcasting Board of Governors, which oversees U.S. government-funded international broadcasts like the Voice of America. He is also a fellow at the conservative think tank the American Enterprise Institute, a columnist and the author of the book "Dow 36000." In 2000, Glassman founded Tech Central Station (TCS), a "journo-lobbying" website then published by the Republican lobbying firm DCI Group. TCS runs articles and opinions friendly to its corporate sponsors. "Glassman was chosen in part because he has already won Senate confirmation," explains AP, "and the administration was looking for someone who could avoid a bruising confirmation fight in an election year." Glassman served on the "Advisory Group on Public Diplomacy for the Arab and Muslim World," whose 2003 report (PDF) faulted the "absurd and dangerous underfunding of public diplomacy in a time of peril." FEMA and PRSA: The Blind Leading the BlindTopics: crisis management | ethics | media | propaganda | public diplomacy | public relations | U.S. government
December 7, 2007Stop Me if You've Heard This One BeforeTopics: international | Iran | media | politics | propaganda
"It's an oddly familiar pattern of deception," writes Dan Froomkin. While President Bush continues to make ominous statements about Iran, since early August 2007 he has not made "explicit assertions of an Iranian nuclear weapons program." Instead, Bush has been "vaguely accusing [Iran] of seeking the knowledge necessary to make such a weapon." For instance, on March 31, Bush said, "Iran is trying to develop a nuclear weapon, and a major threat to world peace is if the Iranians had a nuclear weapon." On August 28, Bush criticized "Iran's active pursuit of technology that could lead to nuclear weapons." Froomkin writes that Bush's goal may have been to avoid "demonstrably false" statements while leaving "listeners with what he likely knew was a fundamentally false impression." A recent intelligence report concluded that Iran's nuclear weapons program ended in 2003. That news caused CNN to pull "We Were Warned -- Iran Goes Nuclear," a program scheduled to air on December 12. It featured "former high-ranking officials," including Christine Todd Whitman, playing out "a scenario set a few years in the future in which they responded to news of an Iranian nuclear weapons program," reports Philadelphia Daily News. Asked about the tenor of the show at a time when many are concerned about U.S. posturing towards Iran, CNN's Mark Nelson said, "We weren't fueling the fire." 'Tis the Season for Push PollingTopics: democracy | ethics | politics | U.S. government
The Delaware-based group Common Sense Issues is using automated phone calls to Iowa voters to talk up Republican presidential candidate Mike Huckabee and spread negative information about his rivals. Mitt Romney's campaign has asked the Iowa attorney general to investigate the push poll calls. Common Sense Issues, which hired the ccAdvertising firm for the calls, also set up a website and "hopes to run TV ads and launch get-out-the-vote efforts on Huckabee's behalf." Huckabee has asked the group to stop the calls. Other possibly illegal push poll calls "made in New Hampshire last month ... conveyed negative remarks about Republican presidential candidate Mitt Romney and flattering remarks about John McCain," reports the New Hampshire Union Leader. The calls "were placed by Western Wats of Orem, Utah," though it's not clear who hired them. Western Wats has "conducted polling for the Tarrance Group, which works for candidate Rudy Giuliani," though "several employees of Western Wats have made donations to the Romney campaign." The Weekly Radio Spin: Intravenous Government PropagandaTopics: activism | cause-related marketing | corporate social responsibility | global warming | health | internet | issue management | journalism | tobacco | U.S. government | Weekly Radio Spin
December 6, 2007 |