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Spin of the Day: July 22, 2005July 22, 2005Propaganda Czar-To-Be Say She's 'Eager to Listen'Topics: international | public relations | U.S. government
"A scaled-back Senate Foreign Relations Committee showered praise Friday on Karen Hughes and put the former political adviser to President Bush on a fast track to confirmation as the State Department's top public relations official," the Associated Press writes. "The session barely delved into what Hughes will do about turning around anti-American sentiment in the world, part of her job if she is confirmed as Under Secretary of State for Public Diplomacy and Public Affairs." "If I had the opportunity to say just one thing to people throughout the world, it would be, I am eager to listen," Hughes told Republican Senators Richard Lugar and George Voinovich. "I want to learn more about you and your lives, what you believe, what you fear, what you dream, what you value most." The New York Times reports Hughes was interviewed as part of the federal grand jury investigation into who leaked Valerie Plame's identity.
Burson-Marseller's BKSH Gets Piece of Pentagon Psyops PieTopics: Iraq | U.S. government | war/peace
"Burson-Marsteller's BKSH & Assocs., has been hired by The Lincoln Group, one of three firms selected last month by the U.S. Special Operations Command to wage psychological warfare on behalf of the Pentagon in Iraq and other hot spots," O'Dwyer's PR Daily reports. "BKSH has experience on the Iraqi front earned from work for Ahmed Chalabi and his Iraqi National Congress. Col. James Treadwell, director of the Joint Psychological Operations Support Element, said TLG was selected to develop 'cutting-edge types of media,' including radio/TV ads, documentaries, text messages, Internet spots and podcasts for the U.S. military. The Pentagon expects to spend $3M in the first-year as a 'test,' and could spend up to $300M over five years if the 'psyops' operations conducted by TLG, SYColeman and Science Applications International Corp are deemed successful."
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