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Spin of the Day: April 05, 2004April 5, 2004'Cooler Heads' Deny Global WarmingTopics: corporations | front groups | global warming | right wing | science
As campaigning Republicans face attacks from environmentalist on climate change, industry friendly Consumer Alert has relaunched the Cooler Heads Coalition and its website globalwarming.org. The group says it advances "sound science and dispel the myths of global warming by exposing flawed economic, scientific, and risk analysis." Members of the Coalition come from a wide range of industry front groups and right-wing think tanks, including the group's original founder the Competitive Enterprise Institute, the Heritage Foundation, The Advancement of Sound Science Coalition, Pacific Research Institute, and Americans for Tax Reform. According to its website, "Cooler Heads" focuses on "the consumer impact of global warming policies that would drastically restrict energy use and raise costs for consumers. Members of the coalition point out that the science of global warming is uncertain, but the negative impacts of global warming policies on consumers are all too real."
Ain't Nothin' but an Intricate Economic ThangTopics: corporations | crisis management | international | labor
Moving jobs overseas has gotten a bad rap, according to PR Week: "The fact that offshoring is a complex matter... doesn't mean the media has treated it with a sober approach. The body of accurate reporting on the often intricate economic motivations for moving jobs abroad is dwarfed by the more emotional, even sensational, reporting on the effects of offshoring on American workers." Companies offshoring jobs "should follow a crisis management model" and "be open, but not to the point that they just throw everything out to the media." It's a good thing that industry front groups like the Coalition for Economic Growth and American Jobs, the International Free Trade Association and the Organization for International Investment have formed to "defend the outsourcing of jobs."
The Boob TubeTopics: advertising | women
"If one needed proof that the Woodstock generation has thrown in the towel, grabbed the money and ran, it is this: Bob Dylan's new Victoria's Secret ad," writes Advertising Age. In a similar vein, last week's "The Good, the Bad and the Ugly Awards," organized by the nonprofit trade group Advertising Women of New York, criticized "Madison Avenue's complicity in stereotyping female consumers." The Wall Street Journal reported: "A recent survey of 138 marketers and ad executives found that 80 believed 'shockvertising' would increase the pressure for government regulation on the ad industry... still, no one expects edgy ads to disappear anytime soon." And a Beck's beer marketing executive responded to criticism by explaining that their advertising "celebrates women."
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