Shh...Offshoring In Process

"US corporations are picking up the pace in shifting well-paid technology jobs to India, China and other low-cost centres, but they are keeping quiet for fear of a backlash," reports David Zielenziger. "Morgan Stanley estimates the number of US jobs outsourced to India will double to about 150,000 in the next three years. Analysts predict as many as two million US white-collar jobs such as programmers, software engineers and applications designers will shift to low cost centers by 2014." But the companies using 'offshoring' to cut costs -- including Microsoft, IBM, AT&T, Walt Disney, CNN and Fox News -- aren't talking about it publicly. "The problem is that companies aren't sure if it's politically correct to talk about it," said Jack Trout, a principal of Trout & Partners, a marketing and strategy firm. "Nobody has come up with a way to spin it in a positive way."