Tobacco, booze, and restaurant industry front-group website ActivistCash.com received "hot site" status in USA Today. "In the Internet age, all secrets are open secrets. With gleeful abandon, ActivistCash.com reveals the diverse and oftentimes surprising sources currently funding nonprofit activist organizations. From Mothers Against Drunk Driving to Greenpeace," USA Today writes. What's missing is ActivistsCash's own funding sources. Perhaps disclosing $900,000 of start-up money from Philip Morris [3] would have dampened their "gleeful abandon."