Crisis Managers Keep NBC in High Spirits [1]
Submitted by Sheldon Rampton [2] on
NBC has hired a PR firm that specializes in crisis management to help deflect mounting criticism over its decision to carry hard-liquor ads [3]. Shepardson, Stern & Kaminsky will help the network fend off criticism from groups like the American Medical Association, which recently ran a full-page ad in the New York Times, saying that NBC has "let down America's children."