PR Watch is happy to announce a new partner in the campaign against the manipulations of the PR industry. SpinWatch, a new public interest group, was launched at an international conference, "Spin and Corporate Power," which took place at Strathclyde University in Glasgow, Scotland, November 18-19.

SpinWatch's founders represent some of the most skilled investigators of corporate and government propaganda and influence in Europe. They are:

• David Miller, professor of sociology at Strathclyde University and editor of Tell Me Lies: How the Media Mis-reported and Distorted the Attack on Iraq;
• Andy Rowell, a British journalist and author of Green Backlash: Global Subversion of the Environment Movement and Don't Worry, It's Safe to Eat;
• Eveline Lubbers, an independent researcher and writer based in Amsterdam and editor of Battling Big Business: Countering Greenwash, Infiltration, and other Forms of Corporate Bullying;
• William Dinan, a research fellow at the Centre for Risk and Governance at Glasgow Caledonian University and co-author with Philip Schlesinger and David Miller of Open Scotland? Journalists, Spin Doctors and Lobbyists; and
• Jonathan Matthews, founder of the UK-based Lobbywatch and GM Watch.

The "Spin and Corporate Power" conference featured speakers from SpinWatch, Platform, Corporate Europe Observatory, Corporate Watch, and PR Watch, as well as leading public-interest activists and academic researchers, discussing the problem of corporate spin and strategies for countering it.

For more information on SpinWatch, please visit SpinWatch.org [1].